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Organizational Communication
Balancing Creativity and ConstraintEighth Edition| ©2017 Eric M. Eisenberg; Angela Trethewey; Marianne LeGreco; H. L. Goodall Jr.
evolving topics like diversity, economics, and technology.
Throughout, the boo...
evolving topics like diversity, economics, and technology.
Throughout, the book asks students to put what they’re learning into practice, always considering both the enabling and constraining aspects of communication. Striking this balance between creativity and constraint helps people achieve their professional and personal goals.
Perhaps the most notable addition to the new edition is a new co-author. Marianne LeGreco, from the University of North Carolina at Greensboro. LaGreco is an Associate Professor in their Department of Communication Studies. Her expertise in organizational policy, community organizing, and the intersections of health and organizing add a new and exciting dimension to the text.
Institutional Prices
Striking a Balance Between Creativity and Constraint
Organizational Communication covers the core theories and skills that organizational communication students need, sharing the very best of current scholarship, particularly as it relates to rapidly
evolving topics like diversity, economics, and technology.
Throughout, the book asks students to put what they’re learning into practice, always considering both the enabling and constraining aspects of communication. Striking this balance between creativity and constraint helps people achieve their professional and personal goals.
Perhaps the most notable addition to the new edition is a new co-author. Marianne LeGreco, from the University of North Carolina at Greensboro. LaGreco is an Associate Professor in their Department of Communication Studies. Her expertise in organizational policy, community organizing, and the intersections of health and organizing add a new and exciting dimension to the text.
Features
• The inclusion of cutting-edge research and contemporary examples encourages students to practice the theories they learn. Boxed features help students understand and apply key concepts, while in-depth case study assignments challenge them to find creative solutions to complex organizational problems.
• Each chapter has been updated with the best current scholarship on topics from globalization to social media to work-life balance.
• Case studies link theory with practice. The case studies at the end of every chapter challenge students to think critically about key concepts and put what they’ve learned into practice.
• What Would You Do? feature boxes in every chapter help students appreciate complex ethical decision making, presenting them with a variety of dilemmas they may face in their lives as students, employees, and citizens.
• Everyday Organizational Communication feature boxes in every chapter help students recognize the ways in which organizational theory is already at work in their lives, bridging the gap between academic research and everyday experiences.
• A Field Guide to Studying Organizational Communication is also included, which introduces basic observational methods to prepare students to assess real-life organizational problems.
New to This Edition
• Chapter 5 has been updated to include new developments in theorizing and practicing organizational culture particularly in the context of multinational organizations where the intersection of organizational, national, and local cultures can be create opportunities for creativity and generate constraints. As the socialization process is tightly coupled with organizational culture, we have also addressed some of the exciting new directions in organizational socialization scholarship that address new interpersonal, organizational, and international dynamics.
• Chapter 6 includes new material on the impact that technology and social media have on power relations in organizational contexts.
• Chapter 8 has been heavily revised to consider developing topics in the field, such as employee engagement — i.e., fostering employee involvement in and enthusiasm about work. In addition, the chapter’s most significant revisions involve a sharper focus on technology and teams, particularly how technological devices and practices are reframing how we collaborate in teams and across networks.
• Chapter 10 also has been heavily revised and reorganized. The chapter features a much stronger emphasis on the role that technology plays in organizational processes related to basic tracking and monitoring, as well as employee privacy and app culture. Additionally, the chapter now includes a new section on policy as a process that allows organizations to align their efforts strategically.
• Updated research and examples throughout the text include coverage of the global economic crisis, generational considerations in communication and policy, identity, employee engagement, and social media. They highlight organizational communication’s evolving achievements while keeping the material fresh and relevant for students.
• New case studies, Everyday Organizational Communication boxes, and What Would You Do? boxes throughout the text introduce contemporary, real-life situations — from innovative approaches to paying employees to social media catastrophes to quality enhancement programs — offering students ample opportunity to consider and apply concepts and theories they learn from the text.
• Organizational Communication doesn’t just cover technologys impact on organizations – it practices it, too, with our new LaunchPad Solo for Organizational Communication. This dynamic new platform brings together practice quizzes for each chapter, a huge bank of customizable quiz questions, video tools that let you pull in the latest video from YouTube and elsewhere, and a wealth of additional instructor resources. For more information about LaunchPad Solo, visit launchpadworks.com.
“I have not yet come across another organizational communication textbook that has been more appealing to me. In fact, the changes Eisenberg et al. have made to recent editions have increased my appreciation of this text. I think it is much more concise and focused than it was in earlier editions.” Meredith Harrigan, SUNY Geneseo
“I’ve been using this book since I taught the course in graduate school around 2000. I rely on the text heavily (assign all the chapters, assign reading quizzes, etc.). I don’t think any other books in this area are superior to this one.” Alex Lyon, SUNY Brockport
“As a student who was introduced to the field of organizational communication through this text, it only seemed natural to use it in my own classrooms. And as someone who knows and admires Eric, I enjoy the opportunity to add personal anecdotes and insights when possible. I feel this even gives me a bit of added credibility with my students, while also humanizing the text for many of them.” Jacob Jenkins, Cal State Channel Island
“The writing is interesting, engaging and appropriate. The authors are master writers, with a knack at clearly communicating complex ideas and concepts, while seamlessly weaving together distinct topics. That knack comes through clear throughout this text.” Jacob Jenkins, Cal State Channel Islands
“The writing is certainly accessible and engaging. Examples are key and a reason I have stayed with the text for years. Chapter 1 is excellent! Great chapter for engaging class discussion.” Elizabeth Lamoureux, Buena Vista University
“Students appreciate the challenge of the style and content. The level of sophistication is, in part, what is attractive about the text.” Meredith Harrigan, SUNY Geneseo
Organizational Communication
Eighth Edition| ©2017
Eric M. Eisenberg; Angela Trethewey; Marianne LeGreco; H. L. Goodall Jr.
Organizational Communication
Eighth Edition| 2017
Eric M. Eisenberg; Angela Trethewey; Marianne LeGreco; H. L. Goodall Jr.
Table of Contents
CHAPTER 1 Communication and the Changing World of Work
THE INEVITABILITY OF CHANGE
THE IMPACT OF GLOBALIZATION ON ORGANIZING
Outsourcing
The Rise of the Global Company
Challenges of Managing a Multicultural Workforce
Global Economic Concerns
WHAT WOULD YOU DO? Religious Differences in the Classroom
Potential Abuses of Power in the Global Marketplace
EVERYDAY ORGANIZATIONAL COMMUNICATION
Globalization and You
COMMUNICATION TECHNOLOGY
Contemplating Security Concerns
Understanding Urgent Organizations
Relying on Communication Networks
CHANGES IN THE MEANING OF WORK
The New Social Contract
Ethical Concerns
Quality-of-Life Issues
WHAT WOULD YOU DO? Organizational Structure and Employee Well-Being
SUMMARY
QUESTIONS FOR REVIEW AND DISCUSSION
KEY TERMS
CASE STUDY: THE CASE OF THE “ITALIAN” SHOES
CHAPTER 2 Defining Organizational Communication
THE IMPORTANCE OF COMMUNICATION DEFINITIONS AND APPROACHES
APPROACHES TO ORGANIZATIONAL COMMUNICATION
Communication as Information Transfer
Communication as Strategic Control
WHAT WOULD YOU DO? It’s Not Personal, It’s Just Policy:
Communication as a Balance of Creativity and Constraint
EVERYDAY ORGANIZATIONAL COMMUNICATION
ORGANIZATIONS AS DIALOGUES
Dialogue and the Situated Individual
Definitions of Dialogue
Dialogue as Mindful Communication
Dialogue as Equitable Transaction
Dialogue as Empathic Conversation
Dialogue as Real Meeting
INTEGRITY AND ETHICS IN ORGANIZATIONAL COMMUNICATION
SUMMARY
QUESTIONS FOR REVIEW AND DISCUSSION
KEY TERMS
WHY THEORY?
Theories Are Partial
Theories Are Partisan
CLASSICAL MANAGEMENT APPROACHES
From Empire to Hierarchy
The Industrial Revolution
Scientific Management
Fayol’s Classical Management
Bureaucracy
Subject Index
Organizational Communication
Eighth Edition| 2017
Eric M. Eisenberg; Angela Trethewey; Marianne LeGreco; H. L. Goodall Jr.
Authors
Eric M. Eisenberg
Angela Trethewey
Marianne LeGreco
H. L. Goodall, Jr.
Organizational Communication
Eighth Edition| 2017
Eric M. Eisenberg; Angela Trethewey; Marianne LeGreco; H. L. Goodall Jr.
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Organizational Communication
Eighth Edition| 2017
Eric M. Eisenberg; Angela Trethewey; Marianne LeGreco; H. L. Goodall Jr.
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